The potential for sponsor exposure at national events can reach a fan base in the millions. Media coverage for the NHRA is already in place via various formats including social media resources, television, magazines, radio, ESPN, ESPN2, live streams, print and television commercials, and personal appearances.While NHRA's resources do focus on the top fuel and prostock classes, other classes (such as Top Alcohol Dragster) also benefit from these resources when records are broken, in between fuel runs, and in the event of any track mishaps. As with any racing sport, when an accident or explosion occurs, those incidents tend to get prime coverage.
Nolan Racing posts status updates on Twitter and Facebook so fans have the opportunity to get up-to-date results when unable to attend an event in person.
There are a variety of price points available including primary and associate sponsorships.
Investing in the highest level of sponsorship (as a primary sponsor) will allow you to maximize your exposure. You may choose to sponsor one race with this team and review your return prior to opting for a more advanced sponsorship, or a longer commitment. The cost of sponsoring one race is far below what you may be expecting and we would be happy to discuss numbers further in a teleconference or meeting.
Additional benefits of sponsorship can include:
(Additional inform source: National Dragster|Issue 5|Volume54|March 8, 2013|Ernie Saxton:Sponsorship Marketing|excerpts|
Top Alcohol Dragster TEAM